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17 November 2017 | Hoteles

Christie & Co advises Banco Sabadell on the sale of the Hotel Asta Regia, in Jerez de la Frontera, to Grupo Hotusa

Christie & co, the leading specialist hotel property advisor, has intervened in the transaction of the Hotel Asta Regia, located in Jerez de la Frontera, acquired by Grupo Hotusa

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It is a 4-star boutique hotel, with 31 rooms and 2 meeting rooms, located in the centre of the city of Jerez, in a privileged location near the Town Hall, the Cathedral and the Alcázar. The building was completely restored in 2012, respecting the façade and the two patios (central and cellar) of a historic “Bourgeois house” of the city, listed as Patrimony by the Town Hall.

Banco Sabadell, owner of the Hotel Asta Regia, hired Christie & Co before the summer to act as broker in the sale, which formalization took place this November, joining the hotel area of ​​Grupo Hotusa, Eurostars Hotel Company , within its Eurostars Hotels chain.

2017 is expected to close as a new record year in terms of hotel transactions. Investors are being very active in the hotel market during this year, and not only in Madrid and Barcelona, ​​traditionally more interesting cities for investors and operators, but also in more secondary locations.

In the words of Íñigo Cumella, Hotel Broker at Christie & Co, and responsible for the deal: "This transaction highlights the interest of hotel operators in acquiring assets in second-order cities, whose recovery is palpable in recent years. and in which profitability responds to their investment expectations ".

Inmaculada Ranera, Managing Director for Spain & Portugal, points out: "The sale of the Asta Regia is a good example of our ability to sell all types of hotel assets in the Spanish market, regardless of size and location. Our extensive database allows us to have a broad view of all types of investors, from private investors to large investment funds, both national and international”.